Department of Business Administration
Course Descriptions
130 Business and Society
An introduction to business and management
in America. The central focus is on the interrelationships of technological, economic,
political, and social forces within business enterprises and on management's ethical
obligations to owners, employees, consumers
and society at large. One semester, 3 credits.
231 Business Law
The law of contracts, agency, and business
structures; sales contracts, negotiable
instruments and secured transactions.
Analysis of selected real property, tort and
bankruptcy problems. One semester, 3 credits.
240* Business Applications with Computers
The course teaches the basics of computers and
computer programs through many exercises with real-world business applications. It is
designed for novice users as well as advanced
users who wish to apply their skills in problem
solving. The course covers a variety of business
functions and includes model building and
numerical analysis. Students will learn
analytical problem solving skills and apply
them to hands-on projects. Prerequisite: 130
or permission. January, 4 credits.
335 Leadership Practicum
This course helps students develop their
leadership skills through positions in Alpha Pi Delta Business Society and/or SIFE (Students
in Free Enterprise). Students develop and demonstrate leadership skills by planning and
carrying out business and community related meetings and events both on and off campus.
May be repeated for a maximum of 6 credits. One semester, 3 credits.
341 Management Information Systems
General systems concepts; past, present
and future development of information
technologies; procedures and examples of
information systems building. Emphasis on applications of information systems and current
trends in Information Technology and their
interactions with other management functions.
Prerequisite: 130. One semester, 3 credits.
342 Operations Management
History of production and operations
management. Concepts and applications
of operations management in service and
manufacturing. Focus on assessing and
improving operations for profit and not-forprofit firms, problem-solving skills, handson
practice, value-driven approach, quality
management and customer satisfaction.
Prerequisites: 130, MATH 80 and either MATH
81, 139A,B or 141A. One semester, 3 credits.
392 Business Internship
Internship in business setting under joint
college/site planning and supervision; helps
student apply and assess business management
theory, individual skills and personal values in
a corporate setting. Eight hours per week at site.
Required weekly seminar. Permission. Junior
standing required. One semester, 1-3 credits.
ACCOUNTING COURSES
201 Principles of Financial Accounting
Introduces financial accounting. Emphasizes
measuring, reporting, and analyzing
financial activity. Covers the accounting
cycle, accounting for assets, liabilities, equity,
revenues, expenses, and financial statements.
Prerequisites: 130, and either MATH 076 or
sufficient math placement score. One semester,
3 credits.
202 Principles of Managerial Accounting
Continues 201 and introduces managerial
accounting. Covers financial statement
analysis, managerial/cost concepts, job-order
and process costing, CVP relationships, and
budgeting. Prerequisite: 201. One semester, 3
credits.
301* Intermediate Accounting
This course provides students a more advanced
study of accounting theory. Examines theoretical foundations of corporate financial
planning and reporting. Discussed GAAP relating to the conceptual framework of
financial reporting, asset valuation. And
financial statement preparation. Prerequisite:
BSAD 201 and 202. One semester, 3 credits.
307* Federal Tax Accounting
Fundamentals of federal income taxation;
emphasis on taxation of individual income. Prerequisites: 201 and 202. One semester, 3
credits.
308* Accounting Information for Decision
Making
The course emphasizes fi nancial literacy at the managerial level. Based on intermediate accounting principles, the course teaches
students to analyze company financial data including management reports and quarterly
and annual reports. Prerequisite: 201. One semester, 3 credits.
309* Accounting Information Systems.
The course promotes accounting efficiency,
audit trail of accounting systems, and simplicity and transparency that managers
and decision-makers expect when using
accounting systems. Students will use Access
database software to reinforce accounting
system design principles. Prerequisite: 201.
One semester, 3 credits.
FINANCE COURSES
212 Financial Institutions
The role of financial institutions in our nation's
financial markets and the economy; analysis
of various types of fi nancial institutions with
an emphasis on differentiating functions and
practices. Some fi eld trips and guest speakers.
Prerequisite: 130 or permission. January, 4
credits.
310 Business Finance I
Introduction to financial management, its
concepts, and institutions; time value of
money; bond and stock valuation; risk;
financial statement analysis and financial
forecasting; capital budgeting; long-term
financing decisions; working capital
management. Prerequisite: 201. Recommended:
202, MATH 80 and either MATH 81, 139A,B,
or 141A. One semester, 3 credits.
411* Business Finance II
Case studies of topics from 310; study of
additional topics such as a dividend policy, mergers, leasing, and multinational financial
management using text material and case studies. Students will learn how to use electronic
spreadsheets in analyzing financial problems.
Prerequisite: 310. One semester, 3 credits.
413* Principles of Investments
Securities markets and theories of market
behavior; securities and portfolio analyses, investment strategies. Prerequisite: 310 or
permission. One semester, 3 credits.
INTERNATIONAL BUSINESS
333 Managing Multinational Corporations
Establishing and managing international
business operations under widely fluctuating economic and socio-political conditions. Team
projects and case analysis, field visits (typically
to Mexico) and guest lectures supplement a
rigorous analysis of this subject. Prerequisite:
130 or permission. January, 4 credits.
343* E-Commerce Business Plans
This course focuses on developing an ecommerce
international business plan and
considers the delivery of product and services
in the international arena via e-commerce
distribution channels that can provide
a competitive edge. Prerequisite: 130 or
permission. One semester, 3 credits.
350 International Business
An introduction to all facets of international
business. Team Projects, case studies and
class discussion explore the economic
framework of international business; the environmental, operational, and strategic
aspects of international business and the social
responsibility and future of international
business. Prerequisite: 130 or permission. One
semester, 3 credits.
423* International Marketing
Product and service mix in international
marketing, promotional alternatives;
distribution systems; pricing policies; and
special opportunities and problems caused
by cultural, social, political and other
environmental variables. Team Projects.
Prerequisite: 320 and 350. One semester,
3 credits.
MANAGEMENT COURSES
330 Management and Organizational
Behavior
The systematic study of individual, group,
and organizational behaviors and processes.
The analyses of these levels of organizational
functioning are aimed at enhancing personal
and group effectiveness. Topics include
motivation, leadership, power, cooperation,
decision-making, and organizational change.
One semester, 3 credits.
332* Leadership Challenges of the 21st
Century
An advanced course in leadership designed
to explore in depth issues of power, influence
and leadership styles and practices. Types of
leadership particular to different historical
periods, different industries, and different
economic and business challenges will be
explored. Issues such as the relationship
between leaders and followers, the influence
of gender on leadership style, and the
characteristics of entrepreneurial leaders,
corporate leaders and union leaders will be
addressed. Particular emphases for the course
will be selected each time the course is offered.
One semester or January, 3 or 4 credits.
333 Managing Multinational Corporations
(See International Business Section).
431* Human Resources Management
Selection, staff ng, remuneration, labor
relations, training and development of human resources in organizational environments
such as business, government, and education.
Prerequisite: 330 or permission. One semester,
3 credits.
435* Small Business Management
Application of management theory and
concepts in the context of a small business.
Special consideration is given to the unique
problems associated with early stages of
growth. Prerequisites: 201, 330. One semester,
3 credits.
489 Management Strategy and Policy
Integration of underlying concepts in
marketing, personnel, finance, production, and
other business functions; analysis of strategies
and operating environments, including ethical concerns; case study and seminar discussion.
Prerequisite: Senior standing in BSAD. One
semester, 3 credits.
MARKETING COURSES
320 Marketing Principles
An overview course designed to develop
an understanding of the role and processes
of marketing in contemporary society and
a managerial viewpoint in planning and
evaluating marketing decisions of the firm.
One semester, 3 credits.
422* Consumer Behavior
Theories of consumer behavior and
applications to marketing strategy and tactics. Psychological, social, economic, and cultural
factors infl uencing consumption are examined.
Prerequisite: 320. One semester, 3 credits.
423* International Marketing (See
International Business section).
425* Integrated Marketing Communications
Strategic management of advertising, personal
selling, sales promotion, public relations, and aspects of guerilla marketing and product
placement. Prerequisite: 320. One semester, 3 credits.
Additional Offerings
190, 290, 390, 490 Selected Topics in
Business Administration
Variable credits. Permission. May be repeated
for credit.
295, 395, 495 Independent Studies
Credit and time arranged. Permission. May be
repeated for credit.
*Not offered every year.

